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Our work

A selection of landing pages, websites, ad sets and outbound systems we have built for small and midsize businesses. Each one opens with the answer a buyer needs, shows prices in plain text, and tracks real enquiries. Descriptions leave client names out, ads appear under each brand's own name as they would on screen, and some pages are shown as samples while the live versions are finished.

Desktop view of the hydrotherapy day spa landing page, with a fire bowl on the stone terrace behind the pricesPhone view of the hydrotherapy day spa landing page

Landing page

Hydrotherapy day spa landing page

A Nordic spa in Ontario cottage country

An answer first landing page for day visits: weekday and weekend prices in the first screen, what is included, how to get there and a booking button. Every booking is tracked as a conversion so ad spend can be judged on real visits.

Landing Pages · GA4 + Conversion Tracking · Meta Ads

Desktop view of the two night spa package pagePhone view of the two night spa package page

Landing page

Two night spa package page

The same spa, for its overnight package with a partner resort

A dark, quiet page for a two night package for two: the price, everything included night by night, and one clear reservation step. Built as the destination for its own ad set, with bookings tracked separately from day visits.

Landing Pages · GA4 + Conversion Tracking · Ad Creative

Instagram sponsored post for a small batch pepper jelly brand: a jar on a dark label background, headline True hot pepper jelly, small jars $7, and a Shop now buttonInstagram sponsored post for a Nova Scotia realtor: aerial photo of ocean waves, headline Find your place on the South Shore, and a home value offer with a Learn more buttonInstagram sponsored post for a design mentorship network: yellow background with a rainbow arch, headline Mentorship that brings the light in, and a Become a founding mentor buttonInstagram sponsored post for a white label environmental report writing service: headline Follow the thread, we will write the report, from $700 per file, and a Contact us buttonInstagram sponsored post for a two night spa package: a woman in a steaming outdoor pool at dusk, headline Two nights, entirely yours, $950 for two, and a Book now buttonInstagram sponsored post for a Nordic spa: two fire bowls burning on a stone terrace at dusk, headline Fire, forest, and nowhere to be, weekdays $65, and a Book now button

Meta ads

Facebook and Instagram ads in each brand's own voice

A pepper jelly maker, a coastal realtor, a design mentorship network, an environmental reporting service and a Nordic spa

Sponsored posts built for the feed, each in the brand's own type and colours. Every one leads with a specific offer, a price or a clear next step, and points to the matching landing page so the click arrives where the ad promised.

Ad Creative · Meta Ads · Landing Pages

Example

nordic spa day pass near Haliburton

Nordic spas in cottage country usually sell day access by weekday or weekend and ask you to book ahead. Compare what the circuit includes, whether robes are provided and the drive from home.

SponsoredDérm Nordic Spadermnordicspa.com Nordic Spa Day Pass in HaliburtonWarm pool, sauna, steam space and Zen fire bowls on 850 private acres. Robe and towels included. Weekdays $65.Book your dayBlack fire bowl burning on a stone terrace with wooden loungers and forest behind
Google AI Mode, built on Gemini: Dérm Nordic Spa, day access
Example

how to find a mentor as a new interior design graduate in Toronto

Start with people who work in the kind of practice you want to join. A structured program helps when you do not have those contacts yet.

SponsoredLightwell Mentorship that brings the light inA free mentorship network for interior design students, new graduates and emerging designers. Every match is made by hand.Apply to be mentoredLightwell rainbow arch mark on a yellow background
Google AI Mode, built on Gemini: Lightwell, mentorship network
ChatGPTExample

Who can write Phase I ESA reports for our environmental firm in Atlantic Canada when we are overloaded?

Many firms cover busy periods with white label drafting support. Check turnaround, confidentiality terms and whether the writer works in your report template.

SponsoredThreadline Environmental logo and tagline beside a Phase I ESA report page Threadline EnvironmentalFollow the thread. We'll write the report.White label Phase I ESA drafting for environmental firms. A near final draft in 5 to 7 business days, ready for your seal.Start a conversation
ChatGPT: Threadline Environmental, B2B report writing
ChatGPTExample

Where can I buy hot pepper jelly made in Nova Scotia?

Look for small batch makers that list the heat level on every jar. Many sell online and through local markets and stockists.

SponsoredJar of Tyler's Hot Stuff Pepper Punch jelly with a black label Tyler's Hot StuffTrue hot pepper jelly from Nova ScotiaPeppers grown near Bridgewater and jarred by hand in small batches. Pick your heat, from $7 a jar.Find your heat
ChatGPT: Tyler's Hot Stuff, pepper jelly

AI ads

Ads inside ChatGPT and Google AI Mode

A Nordic spa, a design mentorship network, an environmental reporting service and a pepper jelly maker

Sponsored placements written for the question a buyer is asking at that moment. Each ad answers the follow up the AI answer leaves open, a price, a turnaround or a next step, and lands on a page that says the same thing.

ChatGPT + Google AI Ads · Landing Pages

Google Ads

Search ads for a salon and a Nordic spa

A women's hair salon on St. Clair West in Toronto, and a Nordic spa in Haliburton County

Search campaigns built on the keywords each business needs to win, with the location and the price in the headline and a description on every sitelink. Each ad points to a services or booking page, and every booking is tracked back to the ad.

Google Ads · GA4 + Conversion Tracking

Desktop view of the realtor homepage for a coastal marketPhone view of the realtor homepage for a coastal market

Website

Realtor homepage for a coastal market

A realtor on Nova Scotia's South Shore

A homepage that says who she helps and where in the first lines, with listings, community guides and a home value request as the main enquiry. Written so AI tools can describe her service area accurately.

Websites + Online Stores · Local SEO + Google Business Profile

Desktop view of the boutique branding agency rebuildPhone view of the boutique branding agency rebuild

Website

Boutique branding agency rebuild

A design and advertising studio

A full rebuild with portfolio, testimonials and a blog whose articles answer the questions their clients ask, so the site can earn search and AI visibility as well as referrals.

Websites + Online Stores · SEO + AI Search Content

Desktop view of the small batch food brand with an online shopPhone view of the small batch food brand with an online shop

Concept

Small batch food brand with an online shop

A hot pepper jelly maker in Nova Scotia

A concept site for a jarred product: the range by heat level, sizes and prices in plain text, recipes, stockists and a simple shop.

Websites + Online Stores

Desktop view of the mentorship network website conceptPhone view of the mentorship network website concept

Concept

Mentorship network website concept

A design mentorship network in Toronto

A concept site that explains the network, matches mentors with students and new graduates, and gives each audience its own next step.

Websites + Online Stores · Landing Pages

Desktop view of the white label environmental reporting servicePhone view of the white label environmental reporting service

Website

White label environmental reporting service

A report writing service for environmental consulting firms in Atlantic Canada

A single page site for a B2B service sold to other firms: the problem, tiered pricing by file complexity, scope and turnaround, with a confidential enquiry form.

Websites + Online Stores · B2B Lead Generation

  1. Build the listOwners and marketing leads, verified before sending
  2. Send safelySeparate domains and inboxes, steady daily volume
  3. Three campaignsFive short emails each, written by audience
  4. Sort repliesHot answered within two hours, warm the same day
  5. Book and logTwenty minute calls, every reply in the CRM

Outbound system

Outbound engine for a B2B software company

Agencies and publishers in the Greater Toronto Area

A cold email system that runs from list to booked meeting: a verified list, separate sending domains, three campaigns written for owners, marketing leads and partners, replies sorted by intent, and every reply logged in the CRM.

B2B Lead Generation · Go to Market Strategy

Want something like this?

Every service has a listed price. We reply within one business day.