ether.

Local

Local SEO and Google Business Profile

Local SEO gets your business into map results and local AI answers when people nearby search for what you do. ether. is a growth firm based in Toronto that sets up and manages Google Business Profiles, listings and review requests. Setup is C$350, optimization is C$250 and monthly management is C$300.

Options and prices

Local SEO + Google Business Profile pricing

Before tax. Use the CAD, USD and EUR switch at the top of the page.

Local SearchBuild
GBP Setup

New profile set up correctly: categories, services, hours, photos, booking link, verification.

C$350once
Local SearchBuild
GBP Optimization

Fixes an existing profile: categories, description, services, photos, Q&A, review response plan.

C$250once
Local SearchRun
GBP Monthly

Monthly posts, photo updates, review responses support, insights check.

C$300/ month
Local SearchBuild
Brand Profile Verification

Verifies and claims brand profiles in search.

C$200once
Local SearchBuild
Listings Consistency

Same name, address, phone, hours and description across Bing Places, Apple Business Connect, Yelp and industry directories.

C$300once
AI SearchBuild
Review Workflow

Plain review ask that invites customers to describe the service and area in their own words.

C$450once
AI SearchBuild
Location Page

Location page only where there is real local substance (team, address, reviews, local details).

C$600/ page

Situations we handle

Sound familiar?

  • I opened a clinic and don't show up on Google Maps.

    Profile setup with the right categories, services, hours, photos and booking link.

  • Our hours are wrong on Google and Apple Maps.

    Listings aligned across Google, Bing, Apple and directories so every source matches.

Who it is for

  • Salons, spas, clinics, trades and local services
  • Businesses with a weak or unclaimed Google profile
  • Multi location businesses

Not the right fit for

  • Online only businesses with no service area

What is included

  • Categories, services, hours, photos and booking link set correctly
  • The same name, address, phone and description across Google, Bing, Apple and directories
  • A simple way to ask real customers for reviews
  • Monthly posts and insights checks on the management plan
  • Google Business Profile linked to Google Ads

What you will see, and when

Profile fixes can show in map results within a few weeks. Reviews build trust over months.

Connectors

How it connects to the rest

Each service is one part of a larger growth pipeline, and passes something useful to your search, ads, tracking and sales outreach.

Part of Local Bookings Pipeline, Practitioner Pipeline.

  • Search

    Your profile, listings and service pages share the facts AI tools read when they recommend local businesses.

    AI Search Optimization
  • Paid

    Your Google Business Profile is linked to Google Ads as a location asset.

    Google Ads
  • Tracking

    Calls, direction requests and bookings from the profile are tracked.

    GA4 + Conversion Tracking
  • Paid

    Reviews in customers' own words become proof on landing pages.

    Landing Pages

Process

How it works

  1. Claim

    Access or setup.

  2. Fix

    Categories, services, description and photos.

  3. Align

    Listings across Bing Places, Apple Business Connect and directories.

  4. Maintain

    Monthly updates and review support.

Questions

Local SEO + Google Business Profile questions

How much does Google Business Profile management cost?

At ether., setup is C$350, a one time optimization is C$250 and monthly management is C$300.

Do you write fake reviews?

Never. We set up a simple way to ask real customers, in their own words.