SocialRun
Social Selling, monthly
Outbound on social: engaging with target accounts' posts, LinkedIn connection and message campaigns, every reply tracked to your CRM.
C$1,100/ month
Social
Social selling and engagement
Social works hardest when it feeds your pipeline. ether. is a growth firm based in Toronto that runs inbound content, outbound social selling and launch campaigns on LinkedIn and Instagram, with every reply and click tracked to your CRM. Social selling is C$1,100 a month and LinkedIn content is C$850.
Options and prices
Social Selling + Engagement pricing
Before tax. Use the CAD, USD and EUR switch at the top of the page.
SocialRun
LinkedIn 8/mo
8 posts a month written in pairs: one for the company page and one for a leader's own profile.
C$850/ month
SocialRun
Instagram 8/mo
8 designed posts a month with captions and hashtags.
C$700/ month
SocialRun
Social Bundle
LinkedIn and Instagram content, scheduling and comment replies.
C$1,400/ month
SocialBuild
Social Campaign
A launch push across LinkedIn and Instagram tied to a landing page and ads, with tracked links.
C$1,300/ campaign
SocialRun
Community Engagement, monthly
Finds the threads where buyers ask about your category on Reddit and LinkedIn and drafts honest replies for your own accounts.
C$450/ month
SocialAudit
Social Audit
Review of LinkedIn, Instagram and other profiles against brand facts, activity and gaps.
C$250once
SocialBuild
Profile Setup
Bios, categories, links and highlights aligned to the same brand facts used on the website.
C$500once
SocialBuild
YouTube Setup
Channel setup, descriptions, chapters and transcripts so videos are searchable.
C$600once
Situations we handle
Sound familiar?
We want LinkedIn to bring us meetings, not just likes.
Social selling: engaging with target accounts, connection and message campaigns, every reply logged in your CRM.
We're launching a product and want a social push around it.
A launch campaign across LinkedIn and Instagram tied to a landing page and ads.
Our profiles are quiet and look abandoned.
A social audit and profile setup, then a steady monthly content plan.
Who it is for
- B2B firms selling to defined buyers
- Local, wellness and consumer brands on Instagram
- Companies launching a product or event
Not the right fit for
- Brands that want follower growth tactics or paid followers
What is included
- Inbound: monthly content, comment replies and community management
- Outbound: target account engagement, connection and message campaigns
- Campaigns: launch pushes tied to landing pages and ads
- Tracking: tagged links so social visits and replies show up as pipeline
- Best posts flagged for paid boosting
- Social replies and meetings logged in your CRM as pipeline
What you will see, and when
Social selling usually produces first conversations within 4 to 6 weeks. Content is judged after three months.
Connectors
How it connects to the rest
Each service is one part of a larger growth pipeline, and passes something useful to your search, ads, tracking and sales outreach.
Part of B2B Pipeline, Retail Launch Pipeline.
- Search
AI tools read LinkedIn. Consistent posts reinforce who you help and with what.
AI Search Optimization - Paid
Posts that perform are boosted as ads.
LinkedIn Ads - Outbound
Founder posts warm up accounts before your team reaches out.
B2B Lead Generation - Search
Articles are repurposed into posts, and posts into articles.
SEO + AI Search Content
Process
How it works
Audit
Profiles checked against your business facts.
Plan
Monthly themes, target accounts and campaigns.
Run
Posts, engagement and outreach.
Track
Replies, meetings and clicks reported monthly.
Questions
Social Selling + Engagement questions
How much does social media management cost in Toronto?
At ether., social selling is C$1,100 a month, LinkedIn content is C$850, Instagram content is C$700, and LinkedIn plus Instagram together are C$1,400.
What is social selling?
Using LinkedIn to reach the buyers you want directly: engaging with their posts, connecting and starting conversations, tracked like any other outreach.
Do you post on Reddit for us?
We find relevant threads and draft replies for your own accounts. We never use fake accounts.
Related services
Talk to us about Social Selling + Engagement
We reply within one business day. Or call 647 986 7331.
Read: Social selling on LinkedIn: a weekly routine for owners